Spectacles - Individualisation By Innovation

Macoko
Macoko
Macoko
Macoko
Macoko
Macoko
Macoko
Macoko
Macoko
Macoko

The brand Macoko was established to build the basis for a collection of 6 glasses and 2 sunglasses. Its strategy is based on an in-depth market analysis. During the research a small market gap was found which the brand now bridges.

 

Macoko differentiates from other brands with its innovative clip system. There is no need for any kind of screws or hinges. All frame parts simply are clipped together.

Tubular Font

Tubular Font

For the “Jennifer Binek Industrial Design” Logo, I developed a font out of capitals.

3E Corporate Identity

3E Corporate Identity

The corporate identity for the newly founded associated companies 3Emotion Ventures GmbH and 3E-cad Ventures GmbH has been developed. It includes the logos, business cards and company letterheads. They all […]